Anyone can spin up a cheap website. But will it actually bring in new business? Is it really “cheaper” if you’re losing potential business? At Fireside, we build websites designed to attract the right traffic and turn visitors into customers, increasing the ROI of your website exponentially. What You Get
AI is a powerful tool, but it’s not magic. To get the best results, think of it as a super-smart assistant that needs clear instructions. Here’s what you need to remember: 1. Be Crystal Clear with Your Goals Before you even type a word, know exactly what you want the
Why Shared Web & Email Hosts Don’t Support Mass or Transactional Email—and Why That’s Beneficial Overview While many clients expect they can use their hosting SMTP for high-volume or automated mail, there are important technical, legal, and operational reasons underpinning this restriction. 1. Preserving IP Reputation & Deliverability Shared Reputation
The future of search is not just about ranking—it’s about being understood. Here’s how to prepare your site for AI-powered search engines and conversational assistants like ChatGPT. Introduction: Search Has Changed Forever Search engines aren’t what they used to be. With the rise of AI-powered systems like Google’s Search Generative
If you’ve noticed contact form submissions or order confirmations from your website going missing, you’re not alone. Email deliverability has become more complex in recent years — and the rules keep changing. What’s changed? To protect people from spam and fraud, major email providers (like Gmail, Outlook, and Yahoo) have
At Fireside, we understand how important your website is to your business — especially if you run an active e-commerce store. When something goes wrong, it’s natural to feel frustrated, especially if it impacts sales or takes time away from your team. One of the questions we hear sometimes is:“If
When you start a website or design project with Fireside, one of the first creative steps is putting together a mood board and reviewing it with you. It’s our way of making sure we’re all aligned on the the look, feel, and personality we’re aiming for, before diving into full
When setting up your email on a phone, tablet, or computer, you’ll be asked to choose between POP3 and IMAP. The choice affects how your email behaves across devices — and even whether it appears in your online webmail. Here’s a simple breakdown to help you decide: POP3 (Post Office
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