Blog

SEO Demystified

As a business owner with a web presence, you’ve probably heard about SEO (Search Engine Optimization) by now. As a local business with a physical location, maybe you’ve heard about “local SEO” or that you should be optimized for local search. Maybe you’ve heard about organic SEO and things just got a little confusing from there.

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Can you make my logo bigger?

It’s a request we hear very often whether it be on your website, a business card or an advertisement. We understand, you want your brand to stand out and be memorable – for it to shout out to your clients “this is who we are”.

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UX – It’s about Humans

So, Jesse has been hounding me to write a bit about User Experience (UX to some) for quite a while and I was struggling with where to begin with it. It’s a huge, vast, (and quite honestly at this point) subjective concept and for the longest time I just didn’t know where to begin.

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Branding; The key to unlocking your secret identity

I have been in the design industry for a LONG time and have recently come to the realization that the term ‘branding’ has to be one of the most misunderstood words in the entire history of misunderstood words. Well… maybe not, but in the small business world – maybe. Most small business owners equate branding to a logo, a set of colours and a consistent image across all of your design materials. I thought so too!

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Printing Some Business Cards? Learn From My Mistakes.

I distinctly remember my very first business card. I was a summer student at a not-for-profit and my very first task was to make and print my own business cards. They were printed on the office desktop printer on perforated business card paper. I remember tearing each one off into a neat little stack.

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