The future of search is not just about ranking—it’s about being understood. Here’s how to prepare your site for AI-powered search engines and conversational assistants like ChatGPT. Introduction: Search Has Changed Forever Search engines aren’t what they used to be. With the rise of AI-powered systems like Google’s Search Generative
If you’ve noticed contact form submissions or order confirmations from your website going missing, you’re not alone. Email deliverability has become more complex in recent years — and the rules keep changing. What’s changed? To protect people from spam and fraud, major email providers (like Gmail, Outlook, and Yahoo) have
At Fireside, we understand how important your website is to your business — especially if you run an active e-commerce store. When something goes wrong, it’s natural to feel frustrated, especially if it impacts sales or takes time away from your team. One of the questions we hear sometimes is:“If
When you start a website or design project with Fireside, one of the first creative steps is putting together a mood board and reviewing it with you. It’s our way of making sure we’re all aligned on the the look, feel, and personality we’re aiming for, before diving into full
Crafting a solid support ticket is a must to keep things running smoothly, ensure everyone’s on the same page, and save unnecessary back and forth resulting in higher costs or wasted time. Follow these steps for crafting support requests for quicker turnaround times and the gratitude of your favourite support
Having a website in 2022 is not only expected, it’s essential. With so many online tools through social media, email marketing, Ads and online communities, you could be forgiven for thinking a website is redundant when there is so much online to choose from. To put your website in perspective,
E-commerce website security is crucial to maintain trust and confidence in your business by protecting the data and privacy of your customers, as you can read about in our previous article, ‘The Importance of Website Security’. If you want to run a successful e-commerce business for many years to come,
There are millions of e-commerce websites on the internet today, all with varying levels of security. With all the plugins and easy-build software out there, the majority of these websites are under-protected when it comes to their online security, and cybercriminals are finding it easier than ever to break in.
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Fireside is a marketing agency specializing in digital advertising for your growing small business. We are located in Orillia, Ontario – at the gateway to Muskoka. For big city clients from Toronto and Barrie, we’re a breath of fresh air; for the northerner – a local presence offering big city professionalism and results.
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